On the 13th, the reporter learned from Baidu that the carpooling software 51 car and the daily car have received Baidu investment. According to industry analysis, Baidu, who missed the taxi fight, will start a big fight in the carpooling market this year, and it will be close to the fast carpooling business of Ali and Tencent.
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The business model of Baidu’s two carpooling companies is similar, and Baidu’s investment approach is exactly the same. In the latest round of tens of millions of dollars in the C round of financing, Baidu led the investment, Sequoia Capital and other institutions jointly invested; and the C-round financing completed by the car every day, also led by Baidu, Sequoia Capital cast.
How do the two carpooling companies differentiate in the future? 51 car CEO Li Huabing said that the future 51 car will develop a private car real-time dispatching system, through the carpooling to achieve the future without the empty car on the road, in the future will be in the LBS (based on location services) and other aspects of deep cooperation with Baidu. The daily use of cars emphasizes that it is intended to be useful, interesting, and loving every day, and to practice the sharing economy.
In the view of Zhang Yi, CEO of Ai Media Consulting, Baidu Doubzi is conducive to improving the probability of winning the competition with Tencent and Ali's carpool business. It is also possible to merge the two companies if necessary.
Policy and trust are carpooling problems similar to the car business, carpooling software is also facing embarrassment in policy.
At the end of 2013, the Beijing regulatory authorities issued the “Opinions of the Beijing Municipal Transportation Commission on the Co-occupation of Beijing Passenger Carsâ€, which recognized the reasonable sharing of the corresponding expenses by the parties, and clearly defined the sharing behavior. On December 30, 2014, the Ministry of Transport also issued the "Opinions on Comprehensively Deepening Transportation Reform", which clearly stated that it encourages Internet car service. However, due to the fact that there is no clear policy for carpooling across the country, the legality and policy issues of carpooling business are still in a vague zone.
Zhang Yi said that the driver of the carpool did not have the qualification to carry passengers. The car driver's active quality was similar to that of the private car in the car. The entry and inspection standards for the owner and passenger were not uniform. In addition, the issue of trust that is prevalent in society may also affect the development of carpooling business.